Thread: go-to-market partner

Hola amigos: A ver si me podéis ayudar con esto.

This company is a key development and go-to-market partner.

Mi intento:
Esta compañía es un socio de desarrollo clave y ????????

Lo de go-to-market no lo tengo claro.

saludos

Esto es lo que encontre en un forum sobre ese termino:
Go-to-market refers to plans made to launch a new product, while marketing strategy can apply to any ongoing marketing activities.

There is a lot of similarity in the two, but the go-to-market strategy is specifically tailored around a product launch, and has additional components due to the need to have a strong feedback loop with the product development team. Once the product is successfully launched the original strategy morphs into a marketing strategy and very possibly integrates with the overall strategy across products.La verdad no conozco en español el termino pero podria ser como : socio de desarrollo y lanzamiento de productos, o algo asi.
Espero que te sirva la info.
Lamento no ser de mayor ayuda

Para mas info visita esta pagina: http://www.marketright.co.nz/Site/definitions.aspx

Espero que te sirva

Muchas gracias, Forum, tu propuesta me ha parecido fantástica.

De nada, me alegro que te haya servido